You don't need us to sell your business.
Most business owners are more capable of selling their own business than they think. We give you the tools to do it yourself — for free. Build your teaser, test the market, and see what happens. If you need help, we're here. But you might not.
The problem with traditional advisors
You call a business broker or M&A advisor. Before they do anything — before you even know if anyone wants your business — they ask you for $15,000 to $25,000 upfront. Just to get listed. Just to start the conversation.
That's backwards. You shouldn't have to pay thousands to find out if your business can attract a buyer. We think you should be able to test the market for free — and only pay when something real happens.
Start free. Pay almost nothing.
Build your teaser — free
FreeOur AI helps you create a professional, anonymous one-page teaser in minutes. It's the document buyers need to decide if they're interested. You don't need to hire anyone to write this. Our tool does it for you.
List and test the market — free
FreeYour anonymous listing goes live to our network of qualified buyers — strategic acquirers, operators, family offices. You'll see who's interested. Nobody knows it's you until you decide to reveal yourself.
First buyer introduction — free
Free — your first one is on usWhen a qualified buyer expresses interest, we facilitate the first introduction at no cost. You get to experience the process, talk to a real buyer, and decide if this is something you want to pursue.
Your move
Your choiceAfter your first introduction, it's entirely your call. Take the conversation offline and handle it yourself — we won't chase you. Keep going on our platform for $400 to access more buyers and our full toolkit. Or work with our team and let us manage the process. No pressure, no lock-in. We're not going to make you do anything.
You probably don't need an advisor.
Nobody knows your business like you do. With the right tools and preparation, most owners can run a successful sale themselves. Here's what we give you to make it happen.
AI Teaser Builder
Creates a professional one-pager that makes buyers lean in. You answer a few questions, AI does the rest. Revise as many times as you want.
Valuation Calculator
SDE, EBITDA, and revenue multiples benchmarked against real industry data. Know what your business is worth before talking to anyone.
Anonymous Listing
Your business goes on the market without anyone knowing it's you. Industry, region, revenue range — no name, no company, no location.
NDA Management
Every buyer signs a binding NDA before seeing your details. We handle the paperwork. You control who sees what.
Buyer Inbox
Qualified buyers reach out to you directly. See their profile, criteria, and proof of funds. You pick who to talk to.
Market Benchmarks
See how recent transactions in your industry priced — multiples, margins, deal structures. Go into negotiations informed.
We tell you why. Then we help fix it.
If your listing isn't getting traction, we don't just shrug. We tell you exactly what's holding buyers back — pricing, presentation, deal structure, market timing — and give you a clear path to fix it. Sometimes the answer is simple. Sometimes it takes work. Either way, you'll know.
Managed Sale
Want us to take over? We build your full CIM, financial model, and data room in days using AI. We handle buyer outreach, negotiations, due diligence, and closing. You focus on running your business.
Success fee only — no retainer, no upfront cost.
Moroder Direct Investment
Can't find the right buyer? We can underwrite part of the deal ourselves — acquiring a stake in your business while taking an active role in finding the right long-term buyer. You get liquidity now, and we work together to maximize the full exit.
A dual-step process: partial buyout today, full sale when the market is right.
Traditional advisor vs. Moroder
$0
To list, build your teaser, and get your first intro
$0–$400
Take it offline free, or $400 to stay on platform
Same day
From sign-up to live listing
Common questions
Is it really free to start?
Yes. Building your teaser, listing your business, and getting your first buyer introduction costs nothing. We want you to see that this works before you spend a dollar.
What does the $400 cover?
Continued access to buyer introductions, premium listing placement, and our full toolkit — NDA management, buyer inbox, market benchmarks. It keeps your listing active and visible to our buyer network.
Do I need to use your managed service?
No. Many sellers handle the entire process themselves using our tools. The managed service exists for owners who want professional support through negotiations, due diligence, and closing — but it's never required.
What if nobody wants to buy my business?
We'll tell you exactly why and what to fix. And if the market just isn't there right now, we can invest directly — buying a stake in your business and working with you to find the right buyer when the timing is better.
How does the direct investment work?
We acquire a partial stake in your business, giving you immediate liquidity. Then we take an active role in preparing and positioning the business for a full sale — on a timeline that makes sense for the market and your goals.
How is my identity protected?
Your listing is completely anonymous. No company name, no personal name, no specific location. Buyers sign an NDA before learning anything beyond your teaser. You decide when and to whom you reveal your identity.
What kind of buyers are in your network?
Strategic acquirers, independent operators, family offices, and select PE groups — all pre-qualified and actively looking for businesses in the Canadian lower-middle market ($2M–$30M revenue).
Try it yourself. It's free.
Build your teaser, list anonymously, and see who's interested. No commitment, no upfront fees, no one will know unless you want them to.